TODAY
This view has moved. Daily commenting lives in LINKEDIN OS · post scheduling in EXECUTION.
2026 STRATEGY DECK
Campaign architecture, funnel, performance
CONTENT SOURCE A/B WHICH VOICE DRIVES RESULTS
FUNNEL ARCHITECTURE
STAGE 01
AWARENESS
Tuesday TOF posts. Stop the scroll. Drive to F4 Handbook or assessment.
$25 · F4 HANDBOOK
STAGE 02
INTEREST
Thursday MOF posts. Show the operating system. Drive to F4 Assessment.
FREE · ASSESSMENT
STAGE 03
ENROLLMENT
Saturday BOF posts (optional). DM trigger words: FOUNDATION, SHOWUP, INFO.
$597–1,497/MO
STAGE 04
LEGEND
Application-based. Curated through conversations.
APPLICATION
WINNING POSTS ★ REPEAT THESE
No winners yet. Star posts in Execution that drove DMs or assessments.
YEAR GRID
Color-coded by theme · ★ live event months · ⚡ current week
EXECUTION
Schedule drafts. Post them. Track what worked.
The second half of Block 4. Drafts you saved in DAILY land in the Draft Queue below. Schedule them onto a posting day (T/Th/F), post when ready, then log what worked 3-5 days later. Patterns surface over time — that's how we learn what David's audience responds to.
DRAFT QUEUE
Unscheduled drafts
UPCOMING WEEK
This week's posting days
POSTED HISTORY
What's worked
CANDIDATES
ICP-scored capture queue · Promote good fits to Prospects, dismiss the rest
DAILY
Five blocks. Top to bottom. Comments, outbound DMs, reply chasing, content prep, log it.
Hey Syl — fresh tool, same mission. Work the five blocks top to bottom. The Daily Log up top tracks your progress automatically. Hit Block 1 first, then keep going. End the day with Block 5 — that's how we measure what's working. Toggle tips off (top right) once you're comfortable.
DAILY LOG · TODAY
—
0
DAY STREAK
0/6
COMMENTS
0/5
DMS
0
REPLIES
0
POST DRAFTS
0/6
This is your normal comment routine. Click each source, find a recent post worth engaging with, leave a value-only comment (no pitching here — that's Block 2). Hit ✨ DRAFT for AI help, edit before posting. Mark each step Done as you go.
0/5
Send 5 warm DMs today. Pick the right template based on the person: Talk for warm/uncertain fits, Workshop for early-stage curiosity, Intensive for clearly ICP-fit founders. Fill in the name and one specific thing they said or posted. Click Copy DM, paste into LinkedIn, then click Mark Sent to log it. Keep it short — that's the point.
Pick a template and fill in the fields…
SENT TODAY
Go to David's profile and check his last 3 posts. Reply to every new comment (be brief, warm, build the thread). Then look at the likers on those posts — pick 5 ICP-fit ones and send the Talk template DM. Log both counts here when done.
Draft posts for David's posting days (T/Th/F). Type a topic or angle — could be from a comment that landed, a pattern you noticed, or something from the book. Click Generate Draft. Edit the result so it sounds like David, then Save Draft. David reviews the queue before posting. One good draft per day is the goal.
DRAFT A POST
DRAFTS IN QUEUE
This is the most important block — don't skip it. At end of day, log what came back: DM responses (anyone replied?), workshop registrations, intensive applications, "talk to David" requests. Add any notes worth remembering. The 7-day rollup below shows the trend. This is how we know what's working.
7-DAY ROLLUP
SOURCES
The accounts whose audiences are your ICP. Tier 1 are daily targets · Tier 2/3 rotate · Tier 5 is dormant.
This is the list of creators whose audiences match David's ICP. Block 1 in DAILY pulls from this list automatically. Add new creators as you find them — paste their LinkedIn URL, set the tier. Tier 1 = daily targets. Tier 2/3 = rotation. Tier 5 = parked. Quality over quantity — better to have 10 great Tier 1s than 50 mediocre ones.
CONTENT SOURCES
VOICE
The reference document Claude uses when drafting comments and connection notes. Edit freely — saves automatically.
This is David's voice document. Claude reads this every time you click ✨ DRAFT (for comments) or ✨ Generate Draft (for posts). You don't need to edit this — David will tune it over time. But you CAN add sample comments below. When one of your comments lands really well (real engagement, replies, DMs), paste it here with a one-line note. More good samples = better drafts going forward.
VOICE BRAIN
The canonical voice document. This text gets sent to Claude on every draft request. Concrete examples below it work harder than abstract rules — but the rules establish the floor.
SAMPLE COMMENTS
Real comments you've written that landed well. Claude reads these as concrete examples of what good output looks like. Aim for 5–15.
HOW THIS WORKS
Every time you click ✨ DRAFT on a routine step, Claude reads:
- The Voice Brain document
- Your sample comments
- The post being commented on
Then drafts a comment in your voice.
Edit the Voice Brain over time as you notice patterns in what works and what doesn't. The sample comments do the heaviest lifting — more concrete examples, better drafts.
WHAT MAKES A GOOD SAMPLE
- 2–4 sentences
- References the original post specifically
- Adds an angle, doesn't agree-and-repeat
- Ends with a real question
- Sounds like you wrote it tired and right, not polished
PROSPECTS
Every person who touched Brave Cave orbit · Drive them to assessment
POSTS PERFORMANCE
Sortable spreadsheet of every post you've shipped. Click a row to log or update performance. Top/bottom analysis surfaces what's actually working.
DM PLAYBOOK
Trigger word templates · Follow-up cadence · Shared with Syl
TRIGGER WORD TEMPLATES
FOLLOW-UP CADENCE
Day 1 (same day): Reply within 4 hours. Lead with value, not pitch.
Day 3: Send F4 Handbook or relevant excerpt.
Day 7: Share F4 Assessment link (start.bravecave.co).
Day 14: Voice note or personal question. Soft call ask.
Day 30: If no response: final note + tag them for future outreach.
Add prospects to the Prospects tab to auto-track follow-up timing (Wave 2).
Day 3: Send F4 Handbook or relevant excerpt.
Day 7: Share F4 Assessment link (start.bravecave.co).
Day 14: Voice note or personal question. Soft call ask.
Day 30: If no response: final note + tag them for future outreach.
Add prospects to the Prospects tab to auto-track follow-up timing (Wave 2).
ACTIVE DM THREADS
Conversations linked to prospects
WAVE 2
DM thread tracking ships next session. For now, log DMs on individual posts (📊 button) and add the sender as a prospect.