Today
This view has moved. Daily commenting lives in LINKEDIN OS · post scheduling in EXECUTION.
2026 STRATEGY DECK
Campaign architecture, funnel, performance
Content source A/B Which voice drives results
Funnel architecture
Stage 01
Awareness
Tuesday TOF posts. Stop the scroll. Drive to F4 Handbook or assessment.
$25 · F4 HANDBOOK
Stage 02
Interest
Thursday MOF posts. Show the operating system. Drive to F4 Assessment.
Free · assessment
Stage 03
Enrollment
Saturday BOF posts (optional). DM trigger words: INTENSIVE, LEGEND, BOARDROOM, INFO.
$2,500 · INTENSIVE
Stage 04
Legend / Boardroom
After 30 days in the Intensive. Month to month, no fixed end.
$2,500–5,000/MO
Winning posts ★ REPEAT THESE
No winners yet. Star posts in Execution that drove DMs or assessments.
Year grid
Color-coded by theme · ★ live event months · ⚡ current week
Execution —
Schedule drafts. Post them. Track what worked.
Here's the weekly flow. Every Monday, the Cave sends two finished drafts, one for Tuesday and one for Friday. Each includes a post body and a first comment (a self-follow-on thought, no URL). Your job: review, add a visual, post to LinkedIn, then immediately post the first comment as a reply to David's own post — that boosts algorithmic reach. The CTA is an invitation to reply, not a link. When someone replies (comment or DM), David has a real one-to-one thread — that's how conversations start. Log every commenter in Block 6 so nothing slips.
Unscheduled drafts
This week
What's worked
Candidates
ICP-scored capture queue · Promote good fits to Prospects, dismiss the rest
David's Workflow
Your warm-DM CRM · every conversation you're personally managing
Warm DM Conversations
This week's rollup
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Sources
— active
This is the list of creators whose audiences match David's ICP. Block 1 in Daily pulls from this list automatically. The freshness dot shows when you last commented: ● 14+ days (good to hit) · ● 7-13 days (rotate) · ● under 7 days (let rest).
Exclusion list
— excluded
People David should never engage on LinkedIn — clients, peer-to-peer track, personal connections
Preloaded with 14 Brave Cave clients + 9 peer-to-peer track prospects. The peer-to-peer track is handled personally by David — the automated engine must never touch these names. Clients are current customers who shouldn't be prospected. Add anyone else David knows personally, has an existing relationship with, or shouldn't be cold-approached. Every DM and comment target gets checked against this list before the action fires.
Today's work
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0%
to fair-day output
Daily Meeting
—
—
Now
Loading meeting agenda…
Cold DM candidates
— approved
— awaiting review
JKD-sourced ICP leads reviewed for LinkedIn engagement
Import small batches (50-100 at a time) from your JKD Cowork project. Export a CSV with columns: First Name, LinkedIn URL, Company, Title (any additional columns are fine and stored as-is). Then walk the list manually and mark each: Approve if the person is actively posting and worth engaging, Skip if they're dormant on LinkedIn, Wait if they're mid-JKD-email-sequence, or Exclude if they're a personal connection or existing relationship. Approved candidates are queued for David to comment on and eventually DM. Every action checks the exclusion list first.
Voice —
The reference document Claude uses when drafting comments and connection notes. Edit freely — saves automatically.
This is David's voice document. Claude reads this every time you click ✨ Draft (for comments) or ✨ Generate Draft (for posts). You don't need to edit this — David will tune it over time. But you CAN add sample comments below. When one of your comments lands really well (real engagement, replies, DMs), paste it here with a one-line note. More good samples = better drafts going forward.
Voice Brain
The canonical voice document. This text gets sent to Claude on every draft request. Concrete examples below it work harder than abstract rules — but the rules establish the floor.
Sample Comments
Real comments you've written that landed well. Claude reads these as concrete examples of what good output looks like. Aim for 5–15.
How this works
Every time you click ✨ Draft on a routine step, Claude reads:
- The Voice Brain document
- Your sample comments
- The post being commented on
Then drafts a comment in your voice.
Edit the Voice Brain over time as you notice patterns in what works and what doesn't. The sample comments do the heaviest lifting — more concrete examples, better drafts.
What makes a good sample
- 2–4 sentences
- References the original post specifically
- Adds an angle, doesn't agree-and-repeat
- Ends with a real question
- Sounds like you wrote it tired and right, not polished
Prospects
Every person who touched Brave Cave orbit · Drive them to assessment
Posts performance
Sortable spreadsheet of every post you've shipped. Click a row to log or update performance. Top/bottom analysis surfaces what's actually working.
DM playbook
Trigger word templates · Follow-up cadence · Shared with Syl
Trigger word templates
Follow-up Cadence
Day 1 (same day): Reply within 4 hours. Lead with value, not pitch.
Day 3: Send F4 Handbook or relevant excerpt.
Day 7: Share F4 Assessment link (start.bravecave.co).
Day 14: Voice note or personal question. Soft call ask.
Day 30: If no response: final note + tag them for future outreach.
Add prospects to the Prospects tab to auto-track follow-up timing (Wave 2).
Day 3: Send F4 Handbook or relevant excerpt.
Day 7: Share F4 Assessment link (start.bravecave.co).
Day 14: Voice note or personal question. Soft call ask.
Day 30: If no response: final note + tag them for future outreach.
Add prospects to the Prospects tab to auto-track follow-up timing (Wave 2).
Active DM threads
Conversations linked to prospects
Wave 2
DM thread tracking ships next session. For now, log DMs on individual posts (📊 button) and add the sender as a prospect.